Built for US plumbers

Stop losing your nights to admin.

50 copy-paste AI scripts that write your quotes, replies, follow-ups, and marketing — so you can finish work when work finishes.

Built for US plumbers. Works in ChatGPT, Claude, or whatever AI you already use. One-time payment. No subscription. No course homework.

Get the Full Playbook — $297 Starter Pack — $97

“Saved me 6 hours in my first week.” — Beta buyer, Placeholder

“The review-reply one paid for the whole thing.” — Beta buyer, Placeholder

Quote — 742 Main St

Labor: 4hr @ $95

Parts: $340

Labor: 4hr @ $110

Parts: $420

Callout fee: $85

Total: $945

Before

Generated in 28s

Hi Sarah,

Thanks for the callout. Here's our quote for the kitchen drain replacement at 742 Main St:

Labor (4hr): $440

Parts: $420

Callout: $85

Total: $945

After

30 minutes of typing → 30 seconds of pasting

The problem

You bought a plumbing business. Somewhere along the way it turned into a paperwork business.

You finish a 10-hour job. You're standing in your driveway at 7pm, still in your work pants, and you've got:

4 quotes you owe people who'll hire someone else if you don't get back to them tonight
$14,000 sitting in unpaid invoices because chasing payment feels worse than the work itself
A Google Business Profile you haven't touched in 8 months — and the new guy in town is outranking you for “ [your town] plumber”
6 voicemails, 3 of them “just checking in” from customers you already responded to
An apprentice who needs reviewing
A wife who's already eaten dinner without you. Again.

It's not that you're doing anything wrong. It's that one human being can't physically do quotes, jobs, marketing, hiring, follow-ups, and reviews in a 12-hour day. Something has to give.

Usually it's your evenings. And your weekend. And eventually your back, your patience, and your reason for going out on your own in the first place.

The fix

PlumberPlaybook is 50 AI scripts that do the desk work for you.

Here's the entire pitch in one sentence:

You paste a script into ChatGPT. You add 2 lines of context. You get back a finished quote, a polite invoice chaser, a 5-star review reply, an SEO blog post, a Facebook ad — whatever you needed — in about 30 seconds.

That's it. No course. No “21-day system.” No “transformation journey.” No homework.

It's a playbook of plug-and-play templates, written specifically for US plumbers, that turn 30 minutes of typing into 30 seconds of pasting.

You buy it once. You own it forever. You use it whenever the inbox starts winning.

What's inside

50 plug-and-play AI scripts. 8 categories. Built for plumbers, not for “small business owners.”

Every script in the playbook has been written for a US plumbing business specifically. Not generic. Not coaching fluff. Real scripts you'll actually use this week:

Quoting & Sales

8 scripts

Voice memo → finished, professional quote in 60 seconds
The "haven't heard back" follow-up sequence (3 messages over 7 days)
Price objection scripts that don't sound like you're pleading
Upsell: turn a $200 callout into a $1,200 job (without being pushy)
"Fix vs replace" customer explainer generator
Quote presentation copy that justifies charging more than the cheap guy
"Why we don't price over the phone" script that gets them to book a callout
"We can't do it this week" referral script so you don't lose the lead

Reviews & Reputation

6 scripts

Reply to every Google review in your voice in 30 seconds
Auto-send a review request text to every customer the day after
Respond to a 1-star review without making it worse
Turn one 5-star review into 10 social media posts
Win-back script for customers who left and went to a competitor
"We just hit 100 reviews" announcement copy

Website & Local SEO

8 scripts

Build a 10-page plumber website in one afternoon
"Plumber in [Town]" page for every suburb you serve
Auto-write 30 "How to fix X" blog posts customers actually search
Rewrite your Google Business Profile to outrank the new guy
Schema markup that makes Google show your reviews in search
Quote-request form that texts you the second someone fills it in
One-page emergency-callout landing page for Google Ads
"Service area" page generator for every town within 30 miles

Invoicing & Cash Collection

5 scripts

Generate a clean invoice from a 1-line job description
Chase overdue invoices without being a jerk (or losing the customer)
Late-payment fee notification that doesn't sound threatening
Weekly cashflow summary from your bank export
Year-end thank-you letter that prompts referrals

Customer Comms

6 scripts

"On my way" texts that earn 5-stars before you've even arrived
Appointment reminders that cut your no-shows in half
Out-of-hours auto-replies that book jobs while you sleep
Complaint de-escalation scripts (angry customer → 5-star review)
"We finished the job" wrap-up text with photos
Annual service reminder copy for previous customers

Marketing Content

8 scripts

30 days of Facebook posts in one sitting
TikTok / Reels scripts for job-site videos (10 hooks that work)
Local sponsorship pitch letters (schools, sports clubs, events)
Door-hanger copy for new builds and estates
Van signage copy that actually gets phone calls
"Featured in the local paper" press release template
Neighborhood Facebook group introduction post
Seasonal content calendar (winter freezes, summer backups)

Hiring & Team

5 scripts

Job ads that apprentices actually reply to
Screen applicants with a simple AI intake form
Daily toolbox-talk generator
Employee handbook in an afternoon
Performance review script that doesn't make everyone uncomfortable

Operations

4 scripts

Turn your head-knowledge into job checklists for the team
Price book / rate card generator
End-of-day job report generator
Parts inventory tracker from photos of your van shelf

That's 50 scripts.

Total time to use any one of them: about 30 seconds.

How it works

Three steps. No app to install. No login.

Pick a script.

Open the playbook. Find the thing you need to write right now — a quote, a review reply, a Facebook post, whatever.

Paste it into your AI.

Copy the script into ChatGPT, Claude, or Gemini. Add 2 lines of context (the customer, the job).

Use the output.

Send it. Post it. Print it. Done. The whole loop takes about 30 seconds.

You buy the playbook once and it's yours forever. No subscription. No app. No login. Just a private page with 50 scripts you can copy and paste any time you need them.

Bonus included

Plus 7 “Power Pack” scripts that do things ChatGPT physically can't.

43 of the 50 scripts work in any AI you already use — ChatGPT, Claude, Gemini, whichever. The other 7 are Power Pack scripts that use a free tool called Claude Code (made by Anthropic, the same company behind Claude).

These 7 do things a normal AI chatbot can't, because they need to read files, look at photos, or build real working things:

Build your entire website live
Not just write the copy — actually deploy a working 10-page plumber site to a real URL in one afternoon.
Generate 100 city-specific SEO pages
One for every town within 30 miles you serve. In a single run.
"Text me when someone fills this in" form
A real contact form wired up to your phone via SMS.
Screen 50 apprentice resumes in 60 seconds
Drop the PDFs in a folder, get back a ranked shortlist with reasons.
Pricing book from van-shelf photos
Claude Code reads photos of your parts shelf, identifies every part, applies your markup, prints a clean PDF rate card.
Job checklist library from voice memos
Record once on a real job, use forever. Your head-knowledge becomes your apprentice's training library.
Weekly inventory tracker from photos
Never run out of an angle stop on a job site again.

Fewer Power Pack scripts than the rest, but each one replaces something that costs $500–$5,000 to hire out. The website builder alone is worth more than the entire playbook price.

Claude Code is free. We include a 2-minute install walkthrough — most plumbers have it running in about 5 minutes.

If that sounds intimidating, ignore it. The other 43 scripts work in any AI you already use. The Power Pack is a bonus, not a requirement.

Fit check

This is built for one specific kind of person.

This is for you if

You run a US plumbing shop with 1–10 people
You're drowning in admin and want it gone
You're open to using AI but don't have time to figure it out from scratch
You want copy-paste templates, not theory
You want to do it yourself (or at least try before hiring it out)

This is NOT for you if

You've never opened ChatGPT and you're not willing to spend 10 minutes learning
You're looking for a complete done-for-you marketing system (we have one — see DFY below)
You think AI is a fad
You're a 1-truck operator who's happy where you're at — this is for plumbers who want to grow

Pricing

Two ways in. Both one-time payments. No subscription. Ever.

Starter Pack

Just the money plays. All 8 Quoting & Sales scripts.

$97one-time

All 8 Quoting & Sales scripts
The other 42 scripts
Power Pack (Claude Code)
Lifetime updates
New scripts as we add them
30-day refund guarantee

Get Starter Pack — $97

Full Playbook

All 50 scripts plus the Power Pack. Everything.

$297one-time

All 50 scripts across 8 categories
Power Pack (7 Claude Code scripts)
Lifetime updates as scripts change
New scripts as we add them
Email support from the team that built it
30-day refund guarantee

Get Full Playbook — $297

Both are one-time payments. No “free trial that auto-charges in 7 days.” No subscription. Pay once, own forever.

Don't want to DIY?

Or — we'll build it for you.

Some plumbers love the idea of DIY-ing this. Others want to pay someone to just make it happen.

If that's you, our team uses the same scripts to build your website, write your local SEO pages, set up your review automations, and put your marketing on autopilot. You hand us your business details, we hand you back a working system in 2 weeks.

DFY packages start at $2,500.

See DFY options →

day refund

no questions

Guarantee

30-day “your money back, no questions” guarantee.

If you go through the playbook, try the scripts on a real job, and you don't save at least 5 hours of admin in your first 30 days — email us and we'll refund every cent.

No “fill out this form.” No “we need to verify you actually used it.” No “store credit only.” Just a refund.

We're confident because the math is simple: even one quote-follow-up script used twice a week pays the price of the playbook back inside the first month. You're not taking a risk. We are.

FAQ

Questions we get a lot.

Do I need to know anything about AI?

No. If you can copy and paste, you can use this. We include a 2-minute “what is ChatGPT and how do I open it” video for total beginners.

Does this work with ChatGPT, or do I need Claude?

43 of the 50 scripts work identically in ChatGPT, Claude, and Gemini — use whichever you already have. The other 7 (Power Pack) use Claude Code, which is free, and we walk you through installing it.

Is this a subscription?

No. One-time payment, lifetime access. We hate subscription creep as much as you do.

Is this just generic prompts I could find on YouTube?

No. These are written specifically for US plumbing businesses, tested on real shops, and updated as the AI tools change. Generic prompts give generic outputs. Plumber-specific prompts give plumber-specific outputs.

Will this work for my specific kind of plumbing business?

The playbook covers residential, commercial, service, new construction, and emergency callout work. If you fall outside those categories, email us before buying and we'll tell you honestly whether it'll help.

How long until I see results?

Most plumbers save the cost of the playbook back in their first week of admin time. The marketing and SEO scripts take longer to show ROI (typically 30–60 days for SEO, immediate for ad copy and review replies).

What if AI changes and the prompts stop working?

Lifetime updates are included with the Full Playbook. When ChatGPT or Claude update, we update the prompts. You get them automatically.

Can I share this with my brother who also runs a plumbing business?

The license is per-business. If you want to cover two businesses, just buy two copies. (We trust you.)

What if I buy the Starter Pack and want to upgrade later?

You can upgrade to the Full Playbook for the price difference ($200) any time. We just credit your Starter purchase.

How is this delivered?

After checkout, you get an email with a link to your private playbook page. Bookmark it. Open it whenever you need a script. No download, no install, no app.

Who's behind PlumberPlaybook?

Sam's a founder based in the US who got into AI building tools for himself and saw how much time they saved on real, unglamorous small-business work. PlumberPlaybook is the first vertical of a bigger project under Playbook Industries.